Flowtech: Keeping a Mission-Critical Commerce Platform Stable, Fast and Cost‑Efficient

Flowtech is the largest distributor of Fluid Power products within the UK and Ireland. The Flowtech website is crucial to their business as the key revenue driving mechanism.
We were brought in to support their eCommerce solution and compile a roadmap for future improvements.

The Challenge

Flowtech’s digital estate is central to day‑to‑day operations and customer servicing, with multiple integrations across logistics, product data and search. The site needed dependable support and rapid issue resolution, alongside a roadmap of technical improvements that would increase stability, performance and cost efficiency, but without disrupting business as usual.

The Approach

We began with a structured onboarding to achieve full operational confidence from day one. That meant immersing ourselves in Flowtech’s business context, architecture and codebase, mapping the end‑to‑end environment across legacy and new site components and documenting all critical paths (from checkout to customer account functions).

We partnered closely with internal stakeholders and third‑party providers to align on integrations and responsibilities. This included clarifying data flows for the Customer API and Search API, validating non‑functional requirements and agreeing service levels for incident response and change management.

With the landscape defined, we focused on reliability and efficiency:

Operational readiness
Automation first
Proactive monitoring
Right‑sized infrastructure

Throughout, we maintained a steady cadence of communication, providing concise status updates, clear recommendations and data‑led rationale for changes, so Flowtech had full visibility and confidence in the roadmap.

The Impact

The platform is now stable, responsive and easier to evolve, delivering tangible benefits for Flowtech and its customers:

Reliability customers feel
Rapid resolution when it matters (under 2 hrs)
Lower operating costs
Faster, safer releases