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More About Sitecore
What is Sitecore?

 

Sitecore is a world-leading Content Management System. But it's so much more than that. It's a marketing professional's best friend.  


What is Sitecore?

Sitecore is an intuitive digital experience software that enables organisations to create the most relevant, unique experiences possible for their customers.  

 

Now that may sound like jargon to some of you, so to put it simply, Sitecore enables businesses to convert new visitors into lifetime customers by providing a completely individualised experience to each website visitor.  

The Sitecore platform is split into two parts: the CMS and the DMS. 

The CMS is a powerful content management tool that allows businesses to build functional and engaging websites. 

But the DMS is where all the fun stuff lives. The DMS (digital marketing system) gathers information on your customers from multiple channels. It then uses this information to creative a personalised experience for each visitor which increases the chance of conversion.

And so Sitecore isn't just a powerful (and easy to use) CMS. It's a digital marketing tool that allows businesses to get a full view of their customers, enabling better customer experience and, therefore, better business. ​

Some of the most well-known brands in the world, such as EasyJet and L'Oreal, use Sitecore to administer their websites and provide truly personalised user experiences that make their brands more successful. 

So to answer the question 'What is Sitecore?", Sitecore is the most powerful CMS for marketers and if you want to enhance the customer experience of your website, you should speak to a member of the ClerksWell team today. 

Want to speak to a member of the team?